The old system of
importing doesn’t work.
There is no transparency. Companies lack focus.
Brands compete against each other in a portfolio.
There is no monitoring system.
Importers take a high margin and give you no to little return on your
investment. They take no responsibility for your brand’s success.
There is a lack of execution at the importer and distributor level.
In the past, typical market-share winners are the companies that
foolishly spend the most money.
We believe that every dollar spent should
provide a return on its investment.
We believe in wise spending directed towards case goals and year-end
objectives.
We take the fear out of the unknown. For
too long, it has been a battle between Importer vs. Distributor vs.
Retailer.
Our mission is to bring brands into the
light and unleash their potential. We build meaningful distributor
relationships that focus on brand objectives.